Thesis

A consumer AI tech wave is brewing

Internet, Cloud and Mobile each minted a generation of consumer giants. AI, agents and robots are the next wave, and the outcomes are already more than 10x larger.

Our thesis

Early signals

From search to ask and command

Silent behavioral changes

Token prices dropping 60% year over year*

Sustainable products and business

Consumer agents drive 50% of token consumption growth*

Simmering acceleration

* Goldman Sachs, March 2026: “AI Agents Forecast to Boost Tech Cash Flow as Usage Soars.”

Where we invest

Along 5 main consumer themes

Entertaining Gen Alpha

Remix, interactivity, localization

Socializing in 2030

Loneliness epidemic, silver market

Agentic Shopping

Ad-free, conversational

Intelligent Hardware

Applied physical AI, robotics

Human Performance

Extension, differentiation

Further Japanese considerations: In Japan, a person who has submitted a notification regarding SPBQII (Specially Permitted Businesses for Qualified Institutional Investor, etc.) under Article 63 of the Financial Instruments and Exchange Act of Japan (Act No. 25, 1948) is required to make available to the public certain documents. Please contact tomoya@progression.fund to receive information about the following entities: GP Name: Progression Fund II GP, LLC, Fund Name: Progression Fund II, L.P.

San Francisco · Tokyo

All Rights Reserved.

Further Japanese considerations: In Japan, a person who has submitted a notification regarding SPBQII (Specially Permitted Businesses for Qualified Institutional Investor, etc.) under Article 63 of the Financial Instruments and Exchange Act of Japan (Act No. 25, 1948) is required to make available to the public certain documents. Please contact tomoya@progression.fund to receive information about the following entities: GP Name: Progression Fund II GP, LLC, Fund Name: Progression Fund II, L.P.

San Francisco · Tokyo

All Rights Reserved.

Further Japanese considerations: In Japan, a person who has submitted a notification regarding SPBQII (Specially Permitted Businesses for Qualified Institutional Investor, etc.) under Article 63 of the Financial Instruments and Exchange Act of Japan (Act No. 25, 1948) is required to make available to the public certain documents. Please contact tomoya@progression.fund to receive information about the following entities: GP Name: Progression Fund II GP, LLC, Fund Name: Progression Fund II, L.P.

San Francisco · Tokyo

All Rights Reserved.